ecommerce recommendations and related topics
SET
(1) Short for Secure Electronic Transaction
(2) Short for single electron transistor opt-in e-mail
A term that refers to promotional e-mails that have been requested by the individual receiving them. Unlike spam promotional e-mails that get sent out to large lists of recipients without regard to whether or not they want the information, opt-in e-mails are only sent to people who specifically request them.
Opt-in e-mails are targeted and often personalized and carry information about specific topics or promotions that users are interested in learning about. Typical opt-in e-mails contain newsletters, product information or special promotional offers. For example, if a user frequented a Web site that sold books and music online, that user could "opt in" to receive announcements when his favorite author or musician released new material. The promotional e-mail may even present the recipient with a special promotional offer to purchase the product at a discount available only to those on the opt-in list.
Spammers, however, have found a way to use the opt-in feature to their advantage. Spam e-mails often come with opt-in features in fine print or obscured somewhere in the body of the e-mail with text that reads something to the effect of "Failure to respond to this e-mail will automatically opt-in the recipient to future mailings." The strategy of responding to the spam and asking to be removed from future mailings also has critics as some claim that responding to a spam e-mail with a request to be removed from the mailing list signals that the e-mail address is a working address and the address can then be passed on to other spammers.
Also see Getting Rid of Spam in the Did You Know section of Webopedia.eBusiness Definition
eBusiness (electronic trouble) is, in its simplest form, the direct
of trouble on the Internet. It is a more generic locution than eCommerce since it refers to not only
buying and selling however as well servicing customers and collaborating with trouble partners.
IBM, in 1997, was one of the first to employ the locution when it launched a campaign built around the
locution. Today, many corporations are rethinking their businesses in terms of the Internet and its
capabilities. Companies are using the Web to acquire parts and supplies from other companies, to
collaborate on sales promotions, and to do joint research. Exploiting the convenience, availability,
and global reach of the Internet, many companies, both large and miniature have already discovered how
to employ the Internet successfully.
If it's age for your trouble to move online or to improve it's existing online infrastructure,
then I invite you to review my employment with ebusiness solutions to see how I can aid you.
